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4.5 / 5.0

ICICI Direct Review 2026

Comprehensive analysis of brokerage charges, platforms, and suitability for IPO investing.

Pros of ICICI Direct

  • Seamless 3-in-1 account integration
  • Instant funds transfer
  • Detailed research reports and stock picks
  • Relationship manager support

Cons of ICICI Direct

  • High brokerage fees compared to discount brokers
  • High AMC charges
  • Cluttered user interface on web
Open ICICI Direct Demat Account

Account opening takes less than 10 minutes.